Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies in fact use them.

Although we now understand why consumer reviews are so effective, most businesses obviously do not.

Source: LsaInsider

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and score data reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When consumers need to select a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

95% Of Unsatisfied Clients Will Go Back To A Business If A Company Deals With Issues Rapidly And Efficiently

Consumers don't expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

The Majority Of People Aged 25-34 Published Reviews

According to Statista, the younger generations are purportedly the more vocal ones.

Source: Statista

61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars

Generally two thirds of businesses have excellent and awesome scores. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the massive impact user scores have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Google Represents 57.5 Percent Of All Reviews Across The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat clients well normally flourish, review websites help make certain of that.

Source: Statuslabs

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated content has an unassailable influence on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online ratings data, we learnt that a business needs to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Only 6% Of Consumers Do Not Rely On Customer Reviews At All

According to client review stats, a massive 19 percent of customers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Customers Choose To Discover A Business Through Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs