More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read much more reviews to get an idea of how the business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Company

This stat is among many that illustrate the importance of online ratings. Now that news of client satisfaction travels this quick, keeping your customers pleased is more important than ever.

57% of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for businesses with a best five star rating.

Source: Brightlocal

Online Product Reviews About A Product Can Improve Its Conversion Rate By A Whopping 270 Percent

User review stats show the purchase possibility for a product with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review stats place consumers' reviews as the most credible source of suggestions. Online reviews usually bring the very same weight as guidance from family and friends.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats show that 63% of consumer reviews remain without a reaction. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you offer them a good experience.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Leave A Review Recently

Of those invited, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they understand the huge impact user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

70 Percent Of Customers Choose To Discover A Business By Means Of Posts And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

95% Of Disappointed Consumers Will Go Back To A Business If A Business Manages To Fix Issues Quickly And Efficiently

Clients don't expect you to be perfect. They do anticipate you to fix things when they go wrong. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Many Best Selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score in fact helps your overall rating.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center