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72% Of Clients Will Not Take Action Unless They Read Some Reviews
No matter how captivating your marketing is, you still need customer reviews. There is no other way around it. Consumers are still willing to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
73% Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear people aren't pleased with ratings alone.
Consumer reviews make the statistics appear more authentic which is what the potential customers are looking for. Practically a 3rd of consumers state composed reviews are the only feature that makes them believe the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
US Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
When people read reviews, they focus on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista
Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Since the large majority of consumers check out reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat customers fairly typically prosper, review websites help make sure of that.
Source: Statuslabs
98% Of Yelp's Browsers Purchased From A Business They Found On The Site
Typically, 142 million consumers go to Yelp monthly. If you have not declared your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
Software Reviews Impact Over 98% Of All Purchasers
18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also influence our buying preferences.
According to social media reviews data, Facebook impacts the majority of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are more likely to rely on a local business.
Source: RevLocal
Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase likelihood for an item with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews go on without a response. That's too bad, because those businesses are losing clients that way.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
89% Of Customers Read A Companies Reactions To Reviews
Not only do most individuals read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.
Source: Brightlocal