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USA Consumers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
When people check out reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270%
User review statistics show the purchase likelihood for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A Lot Of Best Selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower ranking in fact helps your overall score.
According to consumer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
82% Of Consumers Visit Review Sites Because They Want To Purchase A Product Or A Service And Want To Get The Truth About Business Services And Products.
Users come because they have actually currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
72% Of Clients Will Not Take Action Before They Read Some Reviews
Irrespective of how alluring your marketing is, you still need client reviews. There is no skirting around it. Consumers are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
90% Of Users Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about first impressions?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
15% Of Customers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of prospective consumers won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise affect our purchasing decisions.
According to social reviews stats, Facebook impacts the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business.
Source: RevLocal
95% Of Unsatisfied Clients Will Return To A Company If A Company Takes Care Of Issues Rapidly And Efficiently
Clients do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there's nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
77% Of Clients Would Likely Post A Review If They Were Asked
More than a 35% would post a review to educate others about their client encounter and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium
The Average Review Word Count Has Gotten 65% Shorter Since 2010
As of late reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star score is the first thing customers see. Still, users take note of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.
Source: Statista