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98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site
Usually, 142 million consumers visit Yelp every month. If you have not claimed your free Yelp business page, this is as good a time as any.
Source: RevLocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Clients
24% of US consumers consider reviews as 'very influential'.
To highlight the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are also going to accept slower shipping times for such products.
Source: Turntonetworks
89% Of Customers Like To Read Reviews Using Their Smartphones
Be it through an app or a mobile internet browser, customers choose to read reviews on their mobile phones.
Source: Statista
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review stats, people devote more than five times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Positive Reviews Encourage 68% Of Customers To Use Local Businesses
Since the large majority of consumers check out reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how excellent your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
70 Percent Of Consumers Choose To Find Out About A Business Through Articles And Reviews, Instead Of Ads
Ads are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Written reviews make the stats appear more genuine which is what the would-be clients are searching for. Almost a third of customers state composed reviews are the only function that makes them think the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
Majority Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Rating
This stat is among lots of that illustrate the significance of online scores. Now that news of client complete satisfaction travels this fast, keeping your customers delighted is more crucial than ever.
57% of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11% looked just for companies with a perfect five star rating.
Source: Brightlocal
82% Of Customers Visit Review Sites Since They Wish To Buy A Service Or A Product And Wish To Get The Facts About Business Product Or Services.
Review websites are places that people go to get the facts about a item, service or business . Since they have actually already formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to improve your site's SERP ranking.
Looking at online scores data, we discovered that a business requires to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies doubt the integrity of online reviews. However, they recognize the massive impact user scores have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
More Than Half Of Consumers Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are unsurprisingly the more opinionated ones.
Source: Statista