When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'extremely often'.

Source: Trust You

A Lot Of Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower ranking really helps your overall rating.

According to consumer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

83% Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to pay attention to consumers' recommendations online.

Source: Statuslabs

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of clients, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

15 Percent Of Buyers Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of prospective consumers will not even think about doing business with a company they can't discover opinions about.

Source: Statuslabs

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically two thirds of companies have great and outstanding rankings. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

90% Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your website.

Source: Martech Zone

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they spend at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

Just 6% Of Consumers Do Not Trust Customer Reviews At All

According to consumer review statistics, a massive 19% of consumers always trust online reviews and never a buy without reading reviews first.

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Use A Company

This stat is among numerous that illustrate the value of online scores. Now that news of client fulfillment travels this quick, keeping your customers pleased is more important than ever.

57% of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for businesses with a best five star ranking.

Source: Brightlocal

The Typical Review Length Has Gotten 65% Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out much more reviews to get an idea of how the business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

73% Of Customers Believe Consumer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Customer reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Almost a 3rd of customers state composed reviews are the only function that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

89% Of Consumers Like To Read Reviews Using Their Smartphones

Be it through an app or a mobile web browser, customers prefer to read reviews on their smart phones.

Source: Statista

Online Product Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270 Percent

User review stats show the purchase possibility for an item with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Negative Reviews Can Boost Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo