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61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Generally 2 out of 3 companies have exceptional and great rankings. Only 5% of businesses have a score below three stars.
Source: Brightlocal
86% Of Consumers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they invest at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Site
Typically, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you haven't declared your free Yelp business page.
Source: RevLocal
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some unfavorable reviews.
Source: Capterra
74 Percent Of Regional Businesses Have At Least One Google Review
One review is far from enough to enhance your site's SERP ranking.
Looking at online ratings data, we learnt that a company requires to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
Customers Might Invest 31 Percent More With A Business That Has Great Reviews
Focus on this fact. The better other users explain your services or product, the more money you can charge and customer review statistics show us precisely just how much more.
Source: Martech Zone
83% Of Customers Don't Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads choose to take note of consumers' suggestions online.
Source: Statuslabs
Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent
User review statistics reveal the purchase possibility for an item with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user rankings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about very first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of customers, who pay attention to the variety of reviews is currently at 46%.
Source: Brightlocal
70% Of Customers Prefer To Discover A Business By Means Of Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz