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Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies really use them.
Although we now know why consumer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. However, they realize the enormous effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
77% Of Consumers Don't Trust Reviews That Are Older Than Three Months
Customers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
77% Of Customers Would Undoubtedly Give A Review If They Were Asked
More than a 35% would submit a review to inform others about their consumer experience and 24% would likely direct their review to the company itself.
Over a 26% would want to submit a review to help other individuals with their decision making process.
Source: Podium
Customers Might Invest 31% More With A Business That Has Great Reviews
Take note of this statistic. The more detailed other users describe your product or service, the more cash you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
USA Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on various aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA customers.
Source: Statista
Only 6% Of Customers Don't Trust Customer Reviews At All
According to client review stats, a massive 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews first.
Source: Statista
60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With males being twice as likely to be affected than women.
Reviews and rating stats reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses
Since the huge bulk of consumers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can also affect our buying decisions.
According to social media reviews stats, Facebook impacts over half of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that four out of five users are more likely to trust a local business.
Source: RevLocal
70% Of Consumers Prefer To Learn About A Business Through Reviews And Posts, Instead Of Advertisements
Advertisements are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista