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Just 6 Percent Of Consumers Don't Trust Client Reviews At All
According to client review statistics, a whopping 19 percent of customers always trust online reviews and never ever a make a purchase without reading reviews first.
Source: Statista
Reviews Shared On Twitter Can Improve Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Typically two-thirds of businesses have exceptional and awesome ratings. Only 5% of businesses have a rating below three stars.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
15 Percent Of Users Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of prospective clients will not even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs
77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the general popularity of a website can only go so far when it pertains to trust.
Source: Review Trackers
Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for an item with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
One-half Of All Millennial's "Always" Read Online Reviews For Businesses
Younger individuals understand the value of being informed. User-generated material has an unassailable impact on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
If A Business Deals With Problems Rapidly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Company
Clients don't expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
Software Application Reviews Impact Over 98% Of All Purchasers
18% of software application buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website
Typically, 142 million customers check out Yelp every month. This is as good a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor
Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read much more reviews to get a clear view of how the business is actually doing. Don't depend on that fact alone.
Source: Brightlocal
Because They Desire To Buy A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Visit Review Sites.
Users come because they have actually already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone