Consumers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Focus on this fact. The more detailed other users explain your service or product, the more cash you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star ranking is the first thing consumers see. Still, users focus on other factors too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

More Than Half Of People Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.

Source: Statista

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews data, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that four out of 5 users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

63.6% Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review stats reveal the general appeal of a site can only presume when it concerns trust.

Source: Review Trackers

49% Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who take note of the number of reviews is presently at 46 percent.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

American Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American clients.

Source: Statista

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People anticipate to see some negative reviews.

Source: Capterra

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

77% Of Clients Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Considering that the large bulk of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone