49% Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who take note of the number of reviews is presently at 46%.

Source: Brightlocal

Consumers Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing choices are made rapidly.

Online reviews are undoubtedly convincing, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses actually utilize them.

Although we now understand why consumer reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Software Reviews Impact Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to pick one that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Reviews Posted On Twitter Can Grow Online Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

91% Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as suggestions from family and friends.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star ranking is the first thing consumers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

The Typical Review Length Has Become 65% Much Shorter Since 2010

In recent years reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

83% Of All Young Clients Were Invited To Post A Review Recently

Of those asked, 80% of customers did leave a review. In general, companies have asked 66% of all customers to give a review on their company.

Source: Brightlocal

89% Of Clients Choose To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile internet browser, people choose to read reviews on their phones.

Source: Statista

90% Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and rating stats reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Stats reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management statistics show a business's reputation doesn't impact just the clients. Potential team members also look at rankings and read reviews.

Source: Deloitte

Half Of All Millennial's "Always" Read Online Reviews For Businesses

Younger people know the value of being informed. User-generated material has an indisputable influence on customers.

If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal