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Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Reviews Published On Twitter Can Increase Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Positive Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Because the huge majority of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010
Now a days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and score stats show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
If They Were Asked, 77% Of Consumers Would Most Likely Give A Review
More than a 35% would submit a review to educate others about their consumer experience and 24% would most likely direct their review to the business itself.
Over a 26% would want to give a review to assist other people with their choice making process.
Source: Podium
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies actually utilize them.
Although we now understand why customer reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the potential customers are searching for. Practically a 3rd of consumers state composed reviews are the only function that makes them think the sites' reviews are useful and pertinent.
Source: Fan and Fuel
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower ranking actually helps your overall rating.
According to client rating stats, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
53 Percent Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Most Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats place consumers' reviews as the most credible source of recommendations. Online reviews typically carry the very same weight as guidance from family and friends.
Source: Brightlocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By A Whopping 270 Percent
User review stats show the purchase probability for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews remain without a reply. That's too bad, because those companies are losing customers that way.
Source: Review Trackers
Because They Desire To Acquire A Service Or A Product And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Visit Review Websites.
Users come because they have already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal