83 Percent Of Consumers Don't Trust Advertising

The conventional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust advertisements pick to take notice of customers' suggestions online.

Source: Statuslabs

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new car and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

Just 6% Of Customers Don't Rely On Client Reviews At All

According to client review statistics, a tremendous 19% of consumers constantly trust online reviews and never a make a purchase without checking out reviews first.

Source: Statista

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

89% Of Customers Read A Companies Reactions To Reviews

Not only do most clients check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of customers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44% increase.

Source: RevLocal

83% Of All Younger Buyers Were Invited To Post A Review Recently

Of those asked, 80% of consumers did give a review. In general, businesses have actually asked 66% of all clients to post a review on their business.

Source: Brightlocal

60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and score stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

USA Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When individuals read reviews, they concentrate on various elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American customers.

Source: Statista