Software Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Most Best Selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower ranking in fact helps your overall rating.

According to consumer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

30% Of Customers Feel Positive About A Business Which Answers Online Reviews

Keeping in touch with your consumers develops trust. Even something like reacting to their reviews and comments can make them feel appreciated.

As you may anticipate, customers who feel this way are ready to invest more money with a business.

Source: Statuslabs

Many Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a negative or mediocre one.

Source: Brightlocal

67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

When customers have to pick a solution provider, reviews have a massive effect on their decision.

Source: DemandGenReport

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general appeal of a site can only go so far when it concerns trust.

Source: Review Trackers

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

Reviews Published On Twitter Can Boost Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Google Represents 57.5 Percent Of All Reviews Around The Globe

Google remains in the lead here, followed by Facebook as a distant second.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Just 6 Percent Of Customers Do Not Rely On Customer Reviews At All

According to client review stats, a whopping 19% of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

77% Of Clients Would Definitely Post A Review If They Were Asked

More than a 35% would submit a review to notify others about their consumer experience and 24% would rather direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

73% Of Customers Think Customer Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear people aren't satisfied with scores alone.

Client reviews make the stats appear more authentic which is what the would-be consumers are searching for. Almost a third of customers state written reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.

Source: Fan and Fuel

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of consumer reviews stay without a reply. That's too bad, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista