Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

73% Of Customers Think Written Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more authentic which is what the would-be clients are trying to find. Almost a third of consumers say composed reviews are the only feature that makes them believe the websites' reviews are pertinent and useful.

Source: Fan and Fuel

83% Of All Younger Shoppers Were Asked To Leave A Review Recently

Of those asked, 80% of customers did leave a review. Overall, companies have asked 66% of all customers to post a review on their company.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also going to accept slower shipping times for such items.

Source: Turntonetworks

Only 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to client review stats, a tremendous 19% of customers always rely on online reviews and never a purchase without checking out reviews first.

Source: Statista

63.6% Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats reveal the basic popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

77% Of Clients Would Certainly Give A Review If They Were Asked

More than a 35% would post a review to advise others about their consumer experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to help other individuals with their decision making process.

Source: Podium

More Than Half Of Consumers Won't Use An Organisation If It Has Less Than A 4 Star Ranking

This stat is among many that illustrate the value of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your customers pleased is more crucial than ever.

57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for businesses with a best five star ranking.

Source: Brightlocal

89% Of Customers Read A Companies Reactions To Reviews

Not only do a lot of consumers check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally two-thirds of companies have excellent and awesome rankings. Just 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

89% Of Individuals Like To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile internet browser, folks choose to read reviews on their mobile devices.

Source: Statista