61% Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Generally two thirds of companies have good and outstanding rankings. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'very often'.

Source: Trust You

15 Percent Of Consumers Don't Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of possible customers will not even think about doing business with a business they can't find viewpoints about.

Source: Statuslabs

70 Percent Of Consumers Choose To Find Out About A Business Through Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing decisions are made rapidly.

Online reviews are certainly convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you manage to select a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

89% Of Customers Want To Read Reviews On Their Smart Devices

Be it via an app or a mobile web browser, consumers choose to read reviews on their mobile phones.

Source: Statista

98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million consumers visit Yelp each month. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out many more reviews to get a clear view of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the general appeal of a site can just go so far.

Source: Review Trackers

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat consumers honorably typically succeed, review sites help make sure of that.

Source: Statuslabs