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Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the maker states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Customers Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Pay attention to this fact. The better other users explain your product or service, the more money you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses
Given that the vast majority of customers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website
Normally, 142 million consumers check out Yelp each month. This is as excellent a time as any if you haven't declared your free Yelp business page.
Source: RevLocal
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read customer reviews, concur that it increases their buying confidence.
Businesses use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If A Company Deals With Problems Quickly And Effectively, 95% Of Disappointed Customers Will Go Back To A Business
Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Over Half Of Customers Will Not Use An Organisation If It Has Less Than A 4 Star Ranking
This stat is one of many that show the importance of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57% of customers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11 percent looked just for companies with an ideal five star score.
Source: Brightlocal
86% Of Customers Would Consider Composing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a good experience, they will want to share it.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Only 6 Percent Of Consumers Don't Rely On Consumer Reviews At All
According to consumer review stats, a tremendous 19 percent of consumers always rely on online reviews and never a purchase without checking out reviews initially.
Source: Statista
Online Item Reviews About A Product Can Amplify Its Conversion Rate By A Staggering 270 Percent
User review statistics reveal the purchase possibility for a product with 5 reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Buying choices are made quickly.
Online reviews are certainly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
Reviews Posted On Twitter Can Boost Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo