More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Represents 57.5% Of All Reviews Across The Globe

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. However, they realize the massive effect user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out much more reviews to get a clear view of how business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an indisputable effect on customers.

They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a brand-new automobile and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other people, you quickly select a model that works for you. That's how positive reviews transform consumers into clients.

Source: Consumer Affairs

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

When clients need to choose a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star ranking is the first thing customers see. Still, users take notice of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how enticing your marketing is, you still need customer reviews. There's no other way around it. Customers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

US Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat consumers fairly generally prosper, review websites help make certain of that.

Source: Statuslabs

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

73% Of Customers Believe Written Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear people aren't pleased with ratings alone.

Client reviews make the statistics appear more genuine which is what the potential customers are searching for. Practically a third of consumers say written reviews are the only function that makes them think the sites' reviews are helpful and relevant.

Source: Fan and Fuel

Reviews Shared On Twitter Can Increase Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo