American Shoppers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and score statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010

Presently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

77% Of Customers Would Most Likely Leave A Review If They Were Asked

More than a 35% would leave a review to notify others about their client experience and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other people with their choice making process.

Source: Podium

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is actually doing. Do not depend upon that fact alone.

Source: Brightlocal

15% Of Consumers Do Not Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of possible clients will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

83% Of Consumers Don't Rely On Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads pick to pay attention to consumers' suggestions online.

Source: Statuslabs

Most Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a unfavorable or average one.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Given that the huge majority of customers check out reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Users Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying decisions are made quickly.

Online reviews are clearly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.

Source: Review Trackers

90 Percent Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

74% Of Local Companies Have At Least 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online scores statistics, we found out that a company needs to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews go on without a reply. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers