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Google Accounts For 57.5% Of All Reviews Throughout The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated material can do miracles in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44 percent increase.
Source: RevLocal
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read much more reviews to get a clear view of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Definitely Leave A Review
More than a 35% would leave a review to inform others about their client experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to submit a review to help other people with their decision making process.
Source: Podium
53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's consumers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews
Keeping in touch with your customers creates trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you might expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can also influence our buying decisions.
According to social media reviews statistics, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that four out of five users are most likely to rely on a local business.
Source: RevLocal
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a brand-new vehicle and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.
With the help of other customers, you manage to decide on one that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, people devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
The Typical Review Word Count Has Become 65% Shorter Since 2010
Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
83 Percent Of Customers Do Not Rely On Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust advertisements select to pay attention to clients' recommendations online.
Source: Statuslabs
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
83% Of All Young Buyers Were Invited To Submit A Review Recently
Of those asked, 80% of clients did post a review. Overall, businesses have actually asked 66% of all consumers to leave a review on their business.
Source: Brightlocal