73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear people aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the would-be clients are looking for. Practically a 3rd of customers state written reviews are the only feature that makes them believe the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

Reviews Published On Twitter Can Boost Revenues By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review stats show that 63% of client reviews remain without a response. That's too bad, because those businesses are losing clients that way.

Source: Review Trackers

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats suggest a company's reputation does not impact just the clients. Prospective employees likewise take a look at rankings and read reviews.

Source: Deloitte

98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Website

Typically, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

95% Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270%

User review stats show the purchase possibility for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

63.6% Of Customers Visit Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the basic appeal of a site can only go so far.

Source: Review Trackers

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Company

This stat is one of lots of that highlight the value of online ratings. Now that news of consumer fulfillment travels this fast, keeping your customers pleased is more vital than ever.

57% of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked just for companies with an ideal five star ranking.

Source: Brightlocal

86% Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal