52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People expect to see some negative reviews.

Source: Capterra

If A Company Deals With Problems Quickly And Effectively, 95% Of Unhappy Clients Will Return To A Business

Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Earnings

Businesses that treat customers well typically succeed, review websites help make sure of that.

Source: Statuslabs

77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker states. The reason, makers' descriptions are generally ads.

Source: Martech Zone

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive effect user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Most Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score actually helps your overall rating.

According to customer rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Because the vast majority of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a huge influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management statistics show a business's reputation does not affect just the clients. Prospective team members also take a look at rankings and read reviews.

Source: Deloitte

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how tempting your marketing is, you still require consumer reviews. There is no way around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Visitors Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing choices are made quickly.

Online reviews are certainly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

83% Of All Younger Consumers Were Asked To Leave A Review Recently

Of those asked, 80% of consumers did give a review. Overall, businesses have asked 66% of all clients to submit a review on their company.

Source: Brightlocal

Since They Desire To Purchase An Item Or A Service And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Visit Review Sites.

Users come due to the fact that they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of potential customers will not even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general appeal of a site can just go so far when it pertains to trust.

Source: Review Trackers

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal