63.6% Of Customers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the general popularity of a website can only go so far.

Source: Review Trackers

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review stats show the purchase possibility for an item with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

83% Of All Young Customers Were Invited To Post A Review Recently

Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all customers to post a review on their business.

Source: Brightlocal

91% Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most credible source of suggestions. Online reviews typically carry the very same weight as recommendations from family and friends.

Source: Brightlocal

Software Application Reviews Influence Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

82 Percent Of Customers Check Out Review Sites Since They Want To Purchase A Service Or An Item And Want To Get The Facts About Business Products And Services.

Review websites are places that customers go to get the facts about a business, service or product . Users come since they have actually currently formed a buying decision. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose a physician or an attorney.

Younger people (age 18-35) are a lot more inclined to work with a professional based upon online reviews. Only 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

89% Of Clients Like To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile browser, most people choose to read reviews on their mobile phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing consumers see. Still, users pay attention to other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. However, they understand the huge impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

98% Of Yelp's Visitors Bought From A Business They Found On The Site

Normally, 142 million consumers check out Yelp monthly. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

The Majority Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are seemingly the more vocal ones.

Source: Statista

Just 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to consumer review data, a whopping 19 percent of consumers constantly trust online reviews and never ever a purchase without reading reviews initially.

Source: Statista

Reviews Posted On Twitter Can Help Increase Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo