83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to pay attention to customers' recommendations online.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US consumers consider reviews as 'extremely influential'.

To show the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

89% Of Buyers Prefer To Read Reviews On Their Mobile Phones

Be it through an app or a mobile browser, clients choose to read reviews on their mobile phones.

Source: Statista

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

Just 6 Percent Of Customers Do Not Rely On Consumer Reviews At All

According to client review data, a whopping 19% of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses really use them.

Although we now understand why consumer reviews are so effective, most businesses apparently do not.

Source: LsaInsider

53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the buying decision.

Source: Statista

If A Company Manages To Fix Problems Rapidly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Business

Consumers do not expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there's nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Income

Businesses that treat clients well normally succeed, review sites help ensure of that.

Source: Statuslabs

61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have excellent and awesome scores. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

89% Of Clients Read A Companies Responses To Reviews

Not only do the majority of clients check out the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

A Lot Of Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower rating in fact helps your overall rating.

According to consumer rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent

User review stats show the purchase probability for a product with five reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center