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Many Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
82% Of Consumers Check Out Review Sites Due To The Fact That They Want To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Product Or Services.
Review sites are places that people go to get the truth about a business, service or product . Due to the fact that they have actually currently formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization
The star score is the first thing consumers see. Still, users focus on other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Customers
24% of US shoppers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's consumers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of clients, who focus on the number of reviews is presently at 46 percent.
Source: Brightlocal
77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
Just 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually use them.
Although we now know why client reviews are so effective, a lot of businesses obviously do not.
Source: LsaInsider
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and score data show individuals value the opinion of peers more than any other material.
Source: Collective Bias
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people read many more reviews to get a clear view of how business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal