The Average Review Word Count Has Become 65% Shorter Since 2010

Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Many Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

89% Of Customers Prefer To Read Reviews On Their Smart Devices

Be it through an app or a mobile browser, people young and old prefer to read reviews on their mobile devices.

Source: Statista

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

30% Of Clients Feel Favorable To A Company Which Answers Online Reviews

Corresponding with your consumers develops trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.

As you may anticipate, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

70% Of Consumers Choose To Learn About A Business Via Short Articles And Reviews, Instead Of Ads

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Given that the vast majority of consumers check out reviews, you would want yours to be inviting to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

95% Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Accounts For 57.5% Of All Reviews Across The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats clarify that 63% of consumer reviews remain without a response. That's regrettable, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

91 Percent Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most trustworthy source of suggestions. Online reviews usually bring the exact same weight as recommendations from family and friends.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To show the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

83 Percent Of Consumers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they utilized to be. The majority of users who no longer trust advertisements select to pay attention to customers' recommendations online.

Source: Statuslabs

71% Of Millennials Browse Customer Reviews Of Expert Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose a doctor or an attorney.

Young people (age 18-35) are much more likely to work with a professional based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat clients honorably generally prosper, review sites help make certain of that.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs