74% Of Local Companies Have At A Minimum, One Google Review

One review is far from sufficient to improve your site's SERP ranking.

Taking a look at online scores statistics, we found out that a business needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Just 6% Of Customers Don't Rely On Consumer Reviews At All

According to consumer review stats, a tremendous 19 percent of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

US Shoppers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When individuals check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US customers.

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Consumers expect to see some unfavorable reviews.

Source: Capterra

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other people, you quickly pick one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

89% Of Clients Browse A Companies Replies To Reviews

Not only do the majority of customers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the huge effect user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site

Typically, 142 million customers check out Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

30% Of Clients Feel Favorable To A Company Which Answers Online Reviews

Communicating with your clients establishes trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.

As you might expect, clients who feel this way are happy to invest more money with a business.

Source: Statuslabs

Consumers Might Invest 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this statistic. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats reveal to us precisely how much more.

Source: Martech Zone

A One Star Boost In Ranking Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers well usually flourish, review sites help make sure of that.

Source: Statuslabs