Customer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats reveal the general appeal of a site can just presume when it pertains to trust.

Source: Review Trackers

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Utilize A Company

This stat is one of numerous that highlight the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your consumers pleased is more important than ever.

57 percent of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with a best five star ranking.

Source: Brightlocal

53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review stats show that 63% of consumer reviews stay without a reaction. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of customers, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

74 Percent Of Local Businesses Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings data, we found out that a business needs to have a minimum of 40 reviews before users "Award" it with a star.

Source: Brightlocal

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Corresponding with your consumers establishes trust. Even something easy like responding to their reviews and remarks can make them feel valued.

As you may expect, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to decide on one that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

Online Product Reviews About An Item Can Raise Its Conversion Rate By A Staggering 270 Percent

User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated content can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% boost.

Source: RevLocal

Google Accounts For 57.5% Of All Reviews Worldwide

As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Given that the vast majority of customers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review stats place consumers' reviews as the most credible source of recommendations. Online reviews typically bring the very same weight as guidance from friends and family.

Source: Brightlocal