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Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now know why client reviews are so effective, most businesses obviously do not.
Source: LsaInsider
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
American Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American customers.
Source: Statista
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read a lot more reviews to get an idea of how business is actually doing. Don't depend upon that statistic alone.
Source: Brightlocal
77% Of Users Don't Trust Reviews That Are Older Than Three Months
Customers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses need to be constantly asking for reviews.
Source: Statuslabs
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Since the large bulk of consumers read reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies question the integrity of online reviews. However, they recognize the huge impact user scores have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have outstanding and great scores. Just 5% of companies have a ranking below 3 stars.
Source: Brightlocal
Just 6% Of Customers Do Not Rely On Client Reviews At All
According to consumer review data, a whopping 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
30% Of Clients Feel Favorable To A Company Which Reacts To Online Reviews
Staying connected with your clients creates trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are ready to invest more money with a business.
Source: Statuslabs
15% Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust means no interactions. 15 percent of potential consumers will not even consider working with a company they can't find viewpoints about.
Source: Statuslabs
73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear people aren't satisfied with scores alone.
Client reviews make the stats appear more genuine which is what the potential consumers are looking for. Practically a third of customers state written reviews are the only function that makes them think the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
Software Application Reviews Impact Over 98% Of All Buyers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of customer reviews remain without a reply. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers