Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Clients

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

The Majority Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

90 Percent Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Negative Reviews Can Boost Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, individuals devote more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat clients honorably generally prosper, review websites help make sure of that.

Source: Statuslabs

US Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on different elements of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

Only 6% Of Consumers Do Not Rely On Client Reviews At All

According to client review statistics, a tremendous 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

A Lot Of Best-selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score really helps your overall rating.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

The Average Review Word Count Has Become 65% Shorter Since 2010

Nowadays reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

Customers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

15% Of Customers Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of prospective clients will not even consider doing business with a company they can't find opinions about.

Source: Statuslabs

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger people understand the worth of being informed. User-generated content has an indisputable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Customers anticipate to see some negative reviews.

Source: Capterra

Consumers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this fact. The better other users explain your services or product, the more money you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone