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Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals devote more than five times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
30% Of Customers Feel Favorable To A Company Which Responds To Online Reviews
Communicating with your customers builds their trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.
As you might expect, clients who feel this way are ready to invest more cash with a business.
Source: Statuslabs
Online Product Reviews About An Item Can Increase Its Conversion Rate By An Incredible 270 Percent
User review stats show the purchase possibility for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Data reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful people understand the worth of being informed. User-generated content has an indisputable impact on consumers.
They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews normally carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Typically two thirds of companies have excellent and awesome scores. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses
Because the huge bulk of consumers read reviews, you'd want yours to be inviting to brand-new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
More Than Half Of Consumers Won't Utilize A Company If It Has Less Than A 4 Star Score
This stat is among numerous that highlight the value of online scores. Now that news of consumer satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.
57% of customers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked only for businesses with an ideal five star rating.
Source: Brightlocal
Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact use them.
Although we now know why customer reviews are so effective, many businesses obviously do not.
Source: LsaInsider
Consumers Could Invest 31% More With A Business That Has Terrific Reviews
Focus on this statistic. The better other users explain your product and services, the more money you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone