Reviews Published On Twitter Can Grow Online Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

77% Of Clients Would Definitely Leave A Review If They Were Asked

More than a 35% would post a review to notify others about their customer experience and 24% would most likely direct their review to the company itself.

Over a 26% would want to give a review to help other individuals with their choice making process.

Source: Podium

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US shoppers consider reviews as 'extremely influential'.

To show the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Since the huge bulk of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Only 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses actually use them.

Although we now know why client reviews are so effective, many businesses obviously don't.

Source: LsaInsider

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People anticipate to see some negative reviews.

Source: Capterra

89% Of Individuals Want To Read Reviews Using Their Smart Devices

Be it through an app or a mobile web browser, everyday people choose to read reviews on their mobile devices.

Source: Statista

72% Of Consumers Will Not Take Action Before They Check Out Some Reviews

Regardless of how appealing your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still happy to hear you out, however they rely on other people more.

Source: My Testimonial Engine

89% Of Consumers Read A Companies Replies To Reviews

Not only do most shoppers check out the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a new car and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

83 Percent Of Consumers Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

98% Of Yelp's Visitors Bought From A Business They Discovered On The Site

Usually, 142 million consumers check out Yelp monthly. This is as great a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal