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Customers Might Invest 31% More With A Business That Has Terrific Reviews
Take notice of this statistic. The more detailed other users describe your product and services, the more cash you can charge and consumer review statistics reveal to us precisely how much more.
Source: Martech Zone
Only 6 Percent Of Customers Don't Trust Consumer Reviews At All
According to client review stats, a massive 19% of consumers constantly trust online reviews and never ever a buy without reading reviews first.
Source: Statista
74% Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from adequate to improve your website's SERP ranking.
Looking at online ratings stats, we discovered that a business requires to have an average of 40 reviews before users "Award" it with a star.
Source: Brightlocal
77% Of Customers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and score statistics reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
Google Accounts For 57.5% Of All Reviews World Wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
63.6% Of Customers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
These online review statistics reveal the general popularity of a website can only go so far when it comes to trust.
Source: Review Trackers
A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Profits
Businesses that treat consumers honorably normally succeed, review websites help make sure of that.
Source: Statuslabs
77% Of Consumers Would Undoubtedly Leave A Review If They Were Asked
More than a 35% would do it to educate others about their customer experience and 24% would undoubtedly direct their review to the company itself.
Over a 26% would want to submit a review to assist other individuals with their choice making process.
Source: Podium
Over Half Of Shoppers Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are seemingly the more vocal ones.
Source: Statista
Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact make use of them.
Although we now know why consumer reviews are so effective, the majority of businesses obviously don't.
Source: LsaInsider
72% Of Customers Won't Take Action Unless They Read Some Reviews
Regardless of how attractive your marketing is, you still need consumer reviews. There is no other way around it. Clients are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine