77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

73% Of Customers Think Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Nearly a 3rd of customers say written reviews are the only feature that makes them believe the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'constantly' or 'extremely frequently'.

Source: Trust You

86% Of Customers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than five times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

15% Of Consumers Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15% of potential consumers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our purchasing decisions.

According to social reviews data, Facebook impacts the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are likely to rely on a local business.

Source: RevLocal

60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With men being two times as likely to be affected than women.

Reviews and rating data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Clients

24% of US consumers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to pick a lawyer or a medical professional.

Younger people (age 18-35) are a lot more likely to work with a professional based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Most Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review statistics place clients' reviews as the most credible source of suggestions. Online reviews usually carry the very same weight as recommendations from friends and family.

Source: Brightlocal

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Typically, 142 million customers visit Yelp every month. This is as excellent a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

Users Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, purchasing decisions are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

72% Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how alluring your marketing is, you still need customer reviews. There is no way around it. Consumers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine