82 Percent Of Customers Check Out Review Sites Because They Wish To Buy A Service Or An Item And Want To Get The Facts About The Businesses Product Or Services.

Review sites are locations that customers go to get the truth about a business, service or item . Users come because they have actually currently formed a buying decision. The majority of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Looking at online ratings statistics, we found out that a business requires to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Over Half Of People Aged 25-34 Published Reviews

According to Statista, the more youthful generations are purportedly the more vocal ones.

Source: Statista

72% Of Clients Will Not Take Action Unless They Read Some Reviews

Regardless of how tempting your marketing is, you still need client reviews. There is no skirting around it. Consumers are still ready to hear you out, however they trust other people more.

Source: My Testimonial Engine

83% Of Customers Do Not Trust Advertising

The standard channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust advertisements pick to take note of customers' recommendations online.

Source: Statuslabs

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Currently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

Only 6 Percent Of Consumers Don't Trust Customer Reviews At All

According to consumer review statistics, a massive 19% of consumers always rely on online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Consumers Might Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users explain your services or product, the more money you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

Many Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score in fact helps your overall rating.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

89% Of Customers Browse A Businesses Feedback To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

US Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.

Source: Statista