53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

USA Consumers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews

When people check out reviews, they focus on various aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

72 Percent Of Clients Will Not Take Action Before They Check Out Some Reviews

Regardless of how appealing your marketing is, you still require customer reviews. There is no way around it. Customers are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing customers see. Still, users take note of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.

Source: Statista

61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars

Generally two thirds of businesses have great and outstanding rankings. Only 5% of companies have a score below three stars.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this statistic. The better other users describe your services or product, the more money you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Only 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses actually make use of them.

Although we now know why client reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they spend at your business. They will be willing to share it if you give them a great experience.

Source: Brightlocal

70% Of Consumers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from enough to improve your site's SERP ranking.

Taking a look at online scores data, we found out that a company requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Only 6% Of Customers Do Not Rely On Client Reviews At All

According to customer review statistics, a tremendous 19 percent of customers always trust online reviews and never a purchase without checking out reviews first.

Source: Statista

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Stats reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review statistics reveal that 63% of consumer reviews remain without a response. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers