73 Percent Of Customers Think Client Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with ratings alone.

Customer reviews make the stats appear more authentic which is what the potential customers are looking for. Almost a 3rd of consumers say composed reviews are the only function that makes them believe the sites' reviews are pertinent and useful.

Source: Fan and Fuel

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270%

User review stats show the purchase possibility for an item with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they spend at your business. They will be ready to share it if you offer them a good experience.

Source: Brightlocal

83% Of Consumers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. Many users who no longer trust ads select to pay attention to customers' suggestions online.

Source: Statuslabs

United States Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American customers.

Source: Statista

61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Overall two-thirds of businesses have outstanding and awesome ratings. Just 5% of companies have a score listed below three stars.

Source: Brightlocal

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and ranking stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read many more reviews to get an idea of how the business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

70% Of Customers Choose To Find Out About A Business Via Reviews And Posts, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management statistics suggest a business's reputation doesn't impact simply the consumers. Potential team members also look at ratings and take a look at reviews.

Source: Deloitte

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People expect to see some negative reviews.

Source: Capterra

98% Of Yelp's Visitors Purchased From A Business They Found On The Website

Usually, 142 million consumers check out Yelp monthly. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to choose a medical professional or a legal representative.

Younger people (age 18-35) are even more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters