Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers anticipate to see some negative reviews.

Source: Capterra

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a massive effect on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

83% Of All Young People Were Asked To Give A Review Recently

Of those invited, 80% of clients did post a review. In general, businesses have actually asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review stats prove that 63% of client reviews go on without a reply. That's too bad, because those companies are losing customers that way.

Source: Review Trackers

Majority Of Customers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of many that highlight the importance of online scores. Now that news of client satisfaction travels this fast, keeping your customers pleased is more crucial than ever.

57% of customers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for services with a perfect five star rating.

Source: Brightlocal

Reviews Published On Twitter Can Help Grow Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

63.6% Of Customers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the basic popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other consumers, you quickly pick one that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

77% Of Consumers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would do it to advise others about their client experience and 24% would probably direct their review to the business itself.

Over a 26% would want to give a review to help other people with their choice making process.

Source: Podium

A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Earnings

Businesses that treat clients honorably generally prosper, review sites help make certain of that.

Source: Statuslabs

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When clients need to select a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

73 Percent Of Customers Believe Consumer Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with ratings alone.

Client reviews make the stats appear more genuine which is what the would-be customers are trying to find. Nearly a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those very same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks