64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their buying confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still need customer reviews. There is no skirting around it. Consumers are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Generally two thirds of businesses have good and exceptional ratings. Just 5% of companies have a rating below three stars.

Source: Brightlocal

98 Percent Of Yelp's Browsers Bought From A Business They Found On The Site

Generally, 142 million customers check out Yelp each month. This is as great a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review stats show the general popularity of a website can only go so far when it comes to trust.

Source: Review Trackers

91% Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most credible source of recommendations. Online reviews generally carry the very same weight as advice from friends and family.

Source: Brightlocal

Users Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing decisions are made rapidly.

Online reviews are certainly convincing, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review statistics clarify that 63% of customer reviews remain without a reply. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

Reviews have an enormous impact on their decision when consumers have to select a solution provider.

Source: DemandGenReport

Only 6% Of Consumers Do Not Trust Client Reviews At All

According to consumer review data, a massive 19 percent of consumers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

77% Of Consumers Would Definitely Leave A Review If They Were Asked

More than a 35% would post a review to educate others about their client experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

89% Of Consumers Browse A Businesses Reactions To Reviews

Not only do most shoppers read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.

With the help of other customers, you quickly choose one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Clients

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really use them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently do not.

Source: LsaInsider

Reviews Shared On Twitter Can Help Increase Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo