If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Company

This stat is one of lots of that illustrate the value of online scores. Now that news of client fulfillment travels this fast, keeping your consumers happy is more crucial than ever.

57 percent of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked only for organizations with a perfect five star ranking.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'very influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those very same customers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

89% Of Consumers Like To Read Reviews On Their Mobile Devices

Be it through an app or a mobile browser, individuals choose to read reviews on their smart phones.

Source: Statista

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, concur that it increases their buying confidence.

Businesses utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review stats put consumers' reviews as the most reliable source of recommendations. Online reviews typically bring the exact same weight as guidance from friends and family.

Source: Brightlocal

77% Of Clients Don't Trust Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses in fact make use of them.

Although we now know why client reviews are so effective, the majority of businesses obviously don't.

Source: LsaInsider

Consumers Could Spend 31% More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your product or service, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

United States Consumers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

When people check out reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online rankings stats, we found out that a business requires to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of consumer reviews stay without a reply. That's too bad, since those companies are losing customers that way.

Source: Review Trackers

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

The Average Review Word Count Has Actually Become 65% Shorter Since 2010

In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also influence our buying decisions.

According to social media reviews stats, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics expose that 4 out of five users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

Most Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower score actually helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

52% Of Customers Trust A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal