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30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews
Communicating with your customers establishes trust. Even something easy like reacting to their reviews and remarks can make them feel appreciated.
As you may anticipate, clients who feel this way are more willing to invest more cash with a business.
Source: Statuslabs
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and rating stats show people value the opinion of peers more than any other content.
Source: Collective Bias
Consumers Might Spend 31% More With A Business That Has Terrific Reviews
Take notice of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review statistics show us exactly just how much more.
Source: Martech Zone
77% Of Customers Don't Trust Reviews That Are Older Than Three Months
Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
89% Of Consumers Review A Businesses Replies To Reviews
Not only do most customers check out the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of customers who check out customer reviews, agree that it increases their purchasing confidence.
Companies use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Most Best-selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower ranking in fact helps your overall score.
According to consumer rating stats, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat clients fairly typically succeed, review websites help make sure of that.
Source: Statuslabs
86% Of Customers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Shared On Twitter Can Increase Revenues By 6.46%
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo