15 Percent Of People Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of possible consumers won't even think about working with a business they can't find opinions about.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Clients

24% of US buyers consider reviews as 'extremely influential'.

To show the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses

Since the vast bulk of customers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Consumers Expect Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews stay without a response. That's regrettable, due to the fact that those companies are losing clients that way.

Source: Review Trackers

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing decisions.

According to social media reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews

Corresponding with your clients develops trust. Even something as basic as responding to their reviews and remarks can make them feel valued.

As you may expect, customers who feel this way are more willing to spend more money with a business.

Source: Statuslabs

The Majority Of People Aged 25-34 Wrote Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Overall 2 out of 3 businesses have excellent and awesome ratings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. However, they realize the massive effect user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

74 Percent Of Local Companies Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online rankings statistics, we learnt that a business requires to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal

91% Of Millennials Trust Online Reviews As Much As Friends And Family

Online review statistics position clients' reviews as the most reliable source of suggestions. Online reviews typically carry the exact same weight as advice from loved ones.

Source: Brightlocal

89% Of Customers Read A Companies Replies To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

89% Of Customers Like To Read Reviews On Their Cell Phones

Be it through an app or a mobile browser, consumers choose to read reviews on their smart phones.

Source: Statista

70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Articles, Instead Of Ads

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Globally

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Consumers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing choices are made rapidly.

Online reviews are obviously convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

83% Of All Younger Clients Were Invited To Submit A Review Recently

Of those asked, 80% of clients did leave a review. In general, companies have asked 66% of all customers to submit a review on their company.

Source: Brightlocal