71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a lawyer or a medical professional.

Young people (age 18-35) are much more likely to employ a professional based on online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Data reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Overall two-thirds of companies have exceptional and great rankings. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use A Business

This stat is one of lots of that illustrate the importance of online scores. Now that news of customer satisfaction travels this quick, keeping your consumers pleased is more crucial than ever.

57% of customers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked only for services with a best five star score.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the massive impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those same clients are also happy to accept slower shipping times for such items.

Source: Turntonetworks

If A Business Manages To Solve Issues Quickly And Effectively, 95% Of Dissatisfied Clients Will Go Back To A Company

Consumers don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, buying decisions are made rapidly.

Online reviews are undoubtedly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

73% Of Consumers Believe Consumer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with scores alone.

Customer reviews make the stats appear more genuine which is what the potential clients are searching for. Practically a third of consumers say composed reviews are the only function that makes them believe the sites' reviews are helpful and pertinent.

Source: Fan and Fuel

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

98% Of Yelp's Browsers Purchased From A Business They Found On The Website

Generally, 142 million customers visit Yelp every month. This is as good a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

82 Percent Of Consumers Visit Review Websites Due To The Fact That They Want To Acquire An Item Or A Service And Want To Get The Facts About Business Services And Products.

Review websites are locations that people go to get the facts about a item, service or business . Since they have actually already formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

Consumers Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Focus on this statistic. The better other users explain your product and services, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone