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Over Half Of Shoppers Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.
Source: Statista
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the huge majority of customers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Stats reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'always' or 'extremely frequently'.
Source: Trust You
74 Percent Of Local Companies Have At Least 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online ratings data, we discovered that a business requires to have at least 40 reviews before people "Award" it with a star.
Source: Brightlocal
The Average Review Length Has Actually Become 65% Much Shorter Since 2010
Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
USA Buyers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.
Source: Statista
Customers Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Take note of this statistic. The better other users describe your services or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star ranking is the first thing customers see. Still, users take note of other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
A Solitary Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent boost.
Source: RevLocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the huge effect user scores have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management stats show a business's reputation doesn't affect simply the customers. Prospective team members also look at rankings and take a look at reviews.
Source: Deloitte
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Overall two thirds of companies have exceptional and awesome rankings. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies actually use them.
Although we now understand why customer reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
15% Of People Do Not Trust Businesses Without Online Reviews
No trust suggests no interactions. 15 percent of potential clients won't even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
Only 6 Percent Of Consumers Do Not Trust Consumer Reviews At All
According to consumer review statistics, a massive 19% of consumers always trust online reviews and never a purchase without checking out reviews initially.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra