52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

United States Shoppers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on various aspects of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.

Source: Statista

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

Over Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Score

This stat is among lots of that illustrate the value of online ratings. Now that news of client fulfillment travels this fast, keeping your clients delighted is more crucial than ever.

57% of consumers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked only for services with a perfect five star score.

Source: Brightlocal

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear people aren't satisfied with scores alone.

Written reviews make the statistics appear more authentic which is what the potential clients are trying to find. Almost a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are useful and pertinent.

Source: Fan and Fuel

83 Percent Of Customers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements select to focus on customers' recommendations online.

Source: Statuslabs

Consumers Might Invest 31% More With A Business That Has Terrific Reviews

Take notice of this fact. The better other users describe your service or product, the more cash you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

89% Of Buyers Like To Read Reviews On Their Mobile Phones

Be it by means of an app or a mobile web browser, most people choose to read reviews on their phones.

Source: Statista

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review stats prove that 63% of consumer reviews go on without a reaction. That's too bad, because those businesses are losing customers that way.

Source: Review Trackers

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new car and there are several models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other customers, you manage to select one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

90 Percent Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'very influential'.

To show the significance of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those same customers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

A One Star Boost In Ranking Can Lead To A 5% To 9% Boost In Business Income

Businesses that treat clients well generally succeed, review sites help ensure of that.

Source: Statuslabs