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Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat consumers fairly usually prosper, review sites help make certain of that.
Source: Statuslabs
70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out a lot more reviews to get an idea of how business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%
User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are smart and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Company
This stat is one of numerous that show the value of online scores. Now that news of customer complete satisfaction travels this fast, keeping your customers pleased is more important than ever.
57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.
11 percent looked just for services with an ideal five star score.
Source: Brightlocal
74 Percent Of Local Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores statistics, we discovered that a company requires to have an average of 40 reviews before users "Award" it with a star.
Source: Brightlocal
86% Of Consumers Would Think About Writing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they spend at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to select a legal representative or a medical professional.
Young people (age 18-35) are even more likely to hire an expert based on online reviews. Just 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
89% Of Individuals Prefer To Read Reviews On Their Smartphones
Be it via an app or a mobile internet browser, folks prefer to read reviews on their cell phones.
Source: Statista
A Lot Of Best-selling Items Have An Average Score Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower rating really helps your overall score.
According to consumer rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read consumer reviews, concur that it increases their purchasing confidence.
Organizations utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
63.6% Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the general appeal of a site can only go so far.
Source: Review Trackers
91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review statistics place consumers' reviews as the most reliable source of recommendations. Online reviews typically bring the same weight as recommendations from loved ones.
Source: Brightlocal