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Customers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Therefore, purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
A Lot Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews remain without a response. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Typically two-thirds of companies have exceptional and good ratings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a company's reputation does not impact just the customers. Potential employees likewise look at rankings and take a look at reviews.
Source: Deloitte
Online Item Reviews About A Product Can Boost Its Conversion Rate By A Staggering 270 Percent
User review stats reveal the purchase possibility for an item with five reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
53% Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.
Today's shoppers are smart and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista
91 Percent Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review statistics place consumers' reviews as the most trustworthy source of recommendations. Online reviews typically bring the exact same weight as suggestions from loved ones.
Source: Brightlocal
Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of businesses in fact use them.
Although we now know why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider