Customers Could Invest 31 Percent More With A Business That Has Great Reviews

Take notice of this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics put consumers' reviews as the most credible source of recommendations. Online reviews typically bring the same weight as suggestions from loved ones.

Source: Brightlocal

A Lot Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Favorable Reviews Motivate 68% Of Consumers To Use A Local Business

Considering that the huge majority of consumers check out reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When customers have to pick a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Clients Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, buying decisions are made quickly.

Online reviews are obviously persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

89% Of Customers Like To Read Reviews Using Their Smart Devices

Be it through an app or a mobile browser, consumers prefer to read reviews on their mobile devices.

Source: Statista

83 Percent Of Consumers Don't Rely On Advertising

The traditional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust advertisements choose to take note of consumers' recommendations online.

Source: Statuslabs

Reviews Posted On Twitter Can Help Boost Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo