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Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can also influence our buying decisions.
According to social media reviews data, Facebook impacts more than half of users' purchase decisions.
Facebook reviews stats expose that 4 out of five users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most trustworthy source of recommendations. Online reviews generally carry the very same weight as recommendations from friends and family.
Source: Brightlocal
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.
Source: Capterra
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Users Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying decisions are made quickly.
Online reviews are obviously convincing, yet online marketers have not always come to appreciate the power of them.
Source: Martech Zone
A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat consumers honorably normally succeed, review sites help make sure of that.
Source: Statuslabs
61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Overall two-thirds of companies have exceptional and good rankings. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal
83% Of Customers Do Not Trust Advertising
The traditional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust advertisements select to take notice of consumers' suggestions online.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients
24% of US consumers consider reviews as 'exceptionally influential'.
To illustrate the value of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those exact same customers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Corresponding with your consumers develops trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you may anticipate, clients who feel this way are happy to invest more money with a company.
Source: Statuslabs
89% Of Customers Read A Businesses Responses To Reviews
Not only do most customers check out the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Online Product Reviews About A Product Can Increase Its Conversion Rate By A Whopping 270%
User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower rating in fact helps your overall score.
According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44% increase.
Source: RevLocal
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Generally, 142 million customers go to Yelp on a monthly basis. This is as good a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
Reviews have a massive effect on their decision when clients have to choose a solution provider.
Source: DemandGenReport
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. However, they realize the enormous impact user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc