Software Application Reviews Influence Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their buying confidence.

Companies utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses

Considering that the huge majority of customers check out reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

15 Percent Of Visitors Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of prospective consumers won't even think about working with a company they can't find viewpoints about.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'incredibly influential'.

To show the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those very same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat clients honorably typically succeed, review sites help make sure of that.

Source: Statuslabs

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too

We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People anticipate to see some unfavorable reviews.

Source: Capterra

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to clients' suggestions online.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management statistics suggest a company's reputation does not affect simply the clients. Prospective team members likewise look at rankings and take a look at reviews.

Source: Deloitte

Due To The Fact That They Want To Buy A Service Or A Product And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Websites.

Users come since they have actually already formed a purchase decision. The majority of them (89%) purchase within a week of their visit.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the huge effect user scores have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.

Reviews and ranking data reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of client reviews stay without a reply. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of customers, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses actually use them.

Although we now know why consumer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider